Strong ON!

About Strong ON!

Burn fat, build strength, increase endurance, and improve flexibility daily—with one versatile piece of equipment.

Straightforward and science-backed, this kettlebell program is proven to be effective and, even better, it will only take 15–20 minutes of your day.


Pat Flynn is a fitness leader with more than 15 years of experience in the industry. His functional kettlebell program provides a minimalist approach to generalist physical empowerment. That means burning the most calories in the least time and covering all the bases—from weight loss to lean muscle growth. 


Strong ON! offers a variety of easy-to-follow, high-impact workouts and a kettlebell lift primer with helpful step-by-step images. This foundational fitness guide provides everything you need to optimize your training, including: 

• 101 workouts to help you reach your unique goals
• The simplified science behind an effective exercise routine
• The Big 6 kettlebell techniques and how to execute them safely and effectively
• Pat’s foolproof diet plan and internet-famous 300 Swings challenge