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‘Authentic’ Jeremy Clarkson tops polls in disaffected, desperate UK

His shift from Top Gear cars to Diddly Squat cows has so enhanced Clarkson’s everyman appeal that people are asking if a political future beckons.

Hans van Leeuwen
Hans van LeeuwenEurope correspondent

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Oxfordshire | Deep in the salubrious agrarian dreamscape of the Cotswolds, on a narrow country lane, sits an unobtrusive stone shack. It may be buried in the heart of middle England, but it would be intimately familiar to millions of people worldwide who have never been anywhere near it.

The building, with its wood-beamed outhouse and its rutted parking lot for about 40 cars, is the shopfront of Diddly Squat – the made-for-TV farming venture of former Top Gear host Jeremy Clarkson.

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Hans van Leeuwen covers British and European politics, economics and business from London. He has worked as a reporter, editor and policy adviser in Sydney, Canberra, Hanoi and London. Connect with Hans on Twitter. Email Hans at hans.vanleeuwen@afr.com

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